Connect with Advantive at NAFEM’s Annual Meeting and Management Workshop 2024

February 3, 2024
3 min read
General, Implementation, Warehouse and Order Management

Join Advantive, David C. Greene, and Abishek Bandyopadhyay, for the upcoming North American Association of Food Equipment Manufacturers (NAFEM) conference at The DeSoto Hotel in Savannah, GA, from February 5 – 8, 2024.

About NAFEM

The North American Association of Food Equipment Manufacturers (NAFEM) represents 500+ foodservice equipment and supply manufacturers, and serves a mixture of small, medium, and large privately-owned and publicly traded manufacturing companies. NAFEM is dedicated to cultivating meaningful relationships, encouraging an environment of learning and innovation, and organizing anything from advocacy efforts to education and marketing tools. NAFEM use their voice for key initiatives and efforts, including energy, the environment, regulations, the supply chain, and taxes, tariffs & trade.

NAFEM hosts a closed-door event, the NAFEM show, bringing together industry professionals to showcase products, share insights, and foster collaboration with distributors every two years. On the off years, like this one, NAFEM holds the Annual Meeting & Management Workshop as an opportunity for industry leaders to network with their peers and share best practices and key trends in manufacturing.

Who’s Representing Advantive at NAFEM?

As the NAFEM Annual Meeting and Management Workshop approaches, we’re eagerly looking forward to the opportunities it presents. We’re excited to introduce Proplanner to industry leaders, educate those decision makers on the capabilities of the PLM software, and learn about how their factories are run and what systems their businesses use.

David C. Greene – Regional VP of Outside Sales and long-time NAFEM committee member – and Abhishek Bandyopadhyay – VP of Sales for Proplanner – will be present on behalf of Advantive. This dynamic duo of industry experts brings a wealth of knowledge and experience to the table, ensuring that distributors can get unparalleled value from our software offerings.

Greene, an industry and NAFEM veteran, said that he is looking forward to reconnecting with old friends and introducing them to Abhishek and Proplanner. His goal is to learn how we can help these industry leaders be more profitable by leveraging Proplanner. Whereas Bandyopadhyay expressed a strong interest in learning how these businesses run their factories, what systems they currently use, and how Proplanner can provide tailored solutions.

“Proplanner presents a major step forward into Industry 4.0. Industries, like appliances, are behind and must catch up to the supply chain and customer expectations. We’re there to ensure their success. Businesses need to be connected online. It is not optional” said Bandyopadhyay.

Proplanner is more than just a software solution. It’s a catalyst for operational improvement. Proplanner leverages principles of Industry 4.0, which empowers businesses with increased productivity, reduced downtime, and improved overall equipment efficiency.

NAFEM is a unique opportunity for distributors and software companies to meet, gain industry insights, explore innovative solutions, and potentially forge partnerships that can propel their businesses to new heights. Keep an eye out for Advantive, David C. Greene, and Abhishek Bandyopadhyay, walking on the floor!

Grace Barton Avatar

Grace Barton

Marketing Specialist

Grace Barton is a digital marketing and competitive intelligence professional who crafts strategic narratives by bridging marketing insights with analytical expertise. At Advantive, she creates engaging, data-driven content tailored to the distribution, manufacturing, packaging, and quality industries. Her goal is to deliver impactful messaging that drives engagement and growth based on specific gap closure needs, whether responding to sales organization requirements, pinpointing gaps in content, or meeting immediate market trends.
She thrives on transforming competitive intelligence into actionable insights for the sales organization. Grace manages Advantive's competitive intelligence platform, Klue, to equip the sales team with the battlecards and market data they need to stay ahead of competitors. Since launch, she's built 28+ battlecards across four lines of business, ensuring the GTM strategy stays sharp.
Grace has a passion for leveraging market insights with storytelling to guide strategic decision-making, empower sales organizations, and nurture organizational growth.

Areas of Expertise: Digital Marketing, Competitive Intelligence, Strategic Narratives, Marketing Insights, Analytical Expertise
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